Abstract
This paper reflects the role of the actuality of the network marketing. It is a type of product distribution systems has been used relatively recently, but has already managed to establish itself and has proven its viability and effectiveness. The further development of the network marketing system, in our opinion, is of great importance in the modern socio-economic conditions of public life, since network marketing makes it possible for each person, regardless of their education, age, financial situation, to start an individual entrepreneurial activity, that is, to receive an additional source of income without significant investment and time
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